What it costs
What a taxi company website should cost
The apps take a cut of every fare and own your customer. The site's value is a direct booking channel that keeps both. Here is what that costs and what you are paying for.
From £297, live in 7 days, on your own domain.
Taxi company website cost
The short answer on cost
A taxi company website cost starts from £297 for a spec-built site on your own domain, live within seven days, with the first three months of care included. That sits below the agency quotes and above the near-free builders, both of which mislead you. But for a taxi firm, the price is not the point, because your website earns its keep in a specific way. You are not buying a brochure. You are buying a direct booking channel, one the apps cannot take a cut of, that keeps the full fare and the customer relationship yours.
Here is why that matters. The big apps are convenient, but they charge commission on every fare and own the customer, so to them your firm is an interchangeable car and the loyalty belongs to the platform. Your own website changes that: it gives local customers a way to book you directly, keeps the fare whole, and builds loyalty to your name, especially for the trade worth keeping, airport runs, advance bookings, business accounts. Priced against the commission it saves and the direct trade it wins, a few hundred pounds is nothing.
What the money actually buys
The value is a direct line to customers, not elaborate design. That price buys a fast site with effortless one-tap booking and instant contact, a clear pitch for the planned, high-value work like airport transfers and advance bookings, and an open door to business accounts. Those are what let a customer book you directly rather than through a platform, keeping the fare whole and the relationship yours, and they do not cost a fortune to build. What you are paying for is the channel that wins direct trade and holds onto loyal customers, which is exactly where a taxi firm’s website earns its keep.
Why cheaper and dearer both mislead
The thousand-pound-plus agency quotes bundle in overheads that do nothing to make booking easier or win direct trade. The near-free DIY builders go the other way, producing slow, clunky sites where friction or a slow load loses the fare to whoever is easier to reach. Both miss the point. A taxi firm needs a fast, one-tap, direct-booking site, and that is a specific thing to build well, so agency prices waste money and bargain builders undercut the effortless booking that wins the direct fare.
Paid off by the commission it saves
Every booking that comes through your own site rather than an app keeps the commission the app would have taken, so a taxi website starts paying for itself with the first direct fares, and a single business account or a run of airport jobs can cover the cost. And the payback compounds: the more of your trade you shift to direct booking, the more commission you save and the more customers you own rather than rent. Set against a channel that keeps the fare whole and builds loyalty the apps would otherwise take, a few hundred pounds is trivial, which makes the modest cost an easy decision for a firm that wants to depend less on the platforms.
How it works
From message to live in four steps.
- 01
Message me
Tell me your trade and your town on WhatsApp. No forms to wade through, no call to book.
- 02
£99 to start
A £99 deposit gets your build going and comes off your quote. It covers some of the build time.
- 03
I build it, you see it
I build the whole site, framed around your work, and send it to you finished to look at.
- 04
Pay the rest, go live
Happy with it? You pay the balance, it goes live on your own domain, and it is yours to keep.
What you get
What a taxi site from me includes.
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Built on spec
I build it first and send it finished. You see the real thing before you decide, not a mock-up.
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Live in 7 days
From the go-ahead, your site is live within a week. No months of back and forth.
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On your own domain
It goes live in your name. You own the site and everything on it, with no lock-in.
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Genuinely fast
Static pages, no WordPress. Fast pages rank better and turn more visitors into calls.
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Found on Google
Built to be found in local search, with the plumbing done properly from day one.
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Looked after
Someone looks after it and changes it when you need. Two small edits a month, your listing kept current.
What it costs
A straight price.
From £297 to build it, first three months of Care included, then £49 a month.
You own the site outright and can stop the monthly plan whenever you like. Hosting is part of Care and Grow, so one of those keeps it online after the first three months, or you host it yourself. See the full pricing.
Common questions
Questions I get asked.
How much does a taxi company website cost?
From £297 as a one-off, live on your own domain within seven days, with the first three months of care included, then £49 a month for hosting and small edits you can stop any time. For a firm building a direct booking channel that keeps the full fare and the customer, that is a small cost against the commission it saves and the accounts it wins.
What am I really paying for with a taxi company website?
A direct line to customers that the apps cannot take a cut of. The apps are convenient but charge commission and own the relationship, so the value of your own site is effortless booking and instant contact that keep the fare whole and the customer yours. You are buying the channel that wins airport runs, advance bookings and accounts directly, rather than renting every fare from a platform.
Why do some taxi company websites cost thousands?
Agencies bundle overheads that do nothing to make booking easier or win you direct trade. A lean site with one-tap booking, a clear pitch for airport and advance work, and an open door to accounts does the real job for a fraction of the price, so agency quotes rarely make sense for a taxi firm.
Is a cheap DIY taxi company website good enough?
Usually not. Page builders tend to be slow and clunky, and for a booking that is often a quick decision, any friction or slow load loses the fare to whoever is easier to reach, app or rival. You need fast, one-tap booking and clear contact, and a cheap builder tends to get the friction wrong.
Are there ongoing costs beyond the build?
A domain is about ten to fifteen pounds a year and you own it. The monthly plan covers hosting, backups and up to two small edits, so you can update fares, areas or services without a separate bill. A static site has almost nothing to break, so there are no surprise maintenance invoices.
How quickly does a taxi company website pay for itself?
Often quickly, because every direct booking keeps the commission an app would have taken, and a single business account or a run of airport jobs can cover the cost. The more of your trade you shift to direct booking, the more the site saves and earns, so the payback compounds over time.
Do I own the taxi company website or rent it?
You own it outright. The domain is in your name and the site is yours to keep even if you stop the monthly plan. I do not lock people in, because the site that gives you a direct line to customers should belong to you, not be rented back every month.
Tell me your town and I'll build you a taxi site on spec, so you can see it before you pay. Or read What a website costs, see the full pricing, or get in touch.